Thursday, September 25, 2014

am i built for this?

"just another day at the office"

As I start to transition to my new job, I begin reflecting on my former one. The one I still love and am sad to leave. But after nearly 13 years of working as a video editor/art director, I thought it was time to try something new. As I look back at some of my most challenging and rewarding projects, the one that really comes to mind is when I got the opportunity to work on the Built For It Trial videos.

The project was not only challenging from a workload perspective, but it was during one of the most devastating things that could happen in my life. On November 17, our house was hit by a tornado. We lost nearly everything. I took a couple weeks off from work, and then stepped onto set in early December to start shooting the first of 3 videos for the viral video campaign.

My entire world was turned upside down, but this project allowed me to focus on something else, it gave me a sense of “normalcy” as we tried to put our lives back together. I spent countless hours going through all the footage we shot. The entire month of December was a blur. But by the first part of January, I had all 3 videos edited and we had closed on our new house in Peoria.

I began to think that I was being put to the test, like I was being run through the same trials we were putting our machines through. But in the end, I will always remember how much fun I had working on this project and how happy I am with the results. And after all of that I have proven to myself that I am Built For It.

Below are links to all 3 videos for the Built For It campaign:

Built For It Trials : Jenga
Built For It Trials : China Shop
Built For It Trials : Gravity




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