was this the right decision?

So I've been "officially" in my new job now for about 2 months and I'm already missing my old job. I'm finding myself getting bored fairly easily, with not much work to do. A lot of my new role involves coordination; getting the right people together to do the work. I used to be the one who did the work. I find that I miss that. I don't regret my decision to take this job. I just think it's going to take time for me to get used to it and really get into the groove of things.

I do enjoy the projects I'm working on and I'm sure I'll get busier as time goes on. I just need to remind myself that this was the right decision, it's what's best for my future within the company. No matter the job, I will always do the best that I can. I miss the use of my creative mind on a daily basis. For now I'll have to find something else to use that creativity on...I'm thinking a new kitchen sounds good!

Do Me a Flavor

 


One of my favorite social media campaigns was Lay's "Do Me a Flavor"

Lay’s created a social media campaign to let fans create a new flavor of chip. With a $1 million prize for the winning flavor, Lay’s went all out in getting fans to participate in the contest. There were over 3.8 million submissions between July 20 and Oct. 6 in 2012. Lay’s then narrowed down the choices to the top 25 flavors which they manufactured and tested, and then finally narrowed down to the top three of Cheesy Garlic Bread, Chicken & Waffles, and Sriracha.

In 2013, fans were able to purchase these three flavors in stores, and then vote via Facebook or on Twitter for their favorite flavor and decide the million dollar winner.

I thought this was a clever way to get fans to participate in the creation of a new flavored chip and it was a very successful social media campaign.

Social Media Portfolio

COM 391: STRATEGIC SOCIAL MEDIA | SOCIAL MEDIA PORTFOLIO GUIDELINE 1

1. What is your Self brand positioning?

I am a very dedicated and creative individual eager to learn and create.  My experience ranges from graphic design to video editing, web design to interactive media, project management to art and creative direction, and account management to process planning.

When presented with a project, I always ask a lot of questions – leading to an understanding of what is needed to deliver the best possible results.  I enjoy brainstorming sessions, coming up with ideas and strategizing how to get there, following the creation process from concept to completion. 

I am very passionate about the work I do and look forward to new opportunities every day.

2. Based on your brand positioning, what social media sites do you select for your  portfolio? 

- Blogger, Facebook, LinkedIn, and Twitter

3. What is the specific topic/strategy/positioning for each social media platform?

Blogger: will contain my professional experiences and stories from my career at Caterpillar.

Facebook: will mostly be used to keep in contact with my friends and to post links to videos I created at Caterpillar.     

LinkedIn: will be used for professional connections

Twitter: will be used to keep track of industry topics and news and direct people to my blog posts

  

4. How does each social media platform contribute to your overall positioning?

Each media platform will reflect who I am and my brand positioning at varying degrees.

5. How will you maintain/manage these sites?

I will post weekly updates on each site.

Pinterest : Kitchen Remodel
Instagram Account